DISCOVER YOUR NATURAL POTENTIAL

The Primus Lite Knit is a barefoot training sneaker that creates superhuman feet. Minimal design for unparalleled natural movement, enhanced regenerative materials for pure peace of mind. The best-selling Vivo of all time, but better. Train natural, and set your feet free.

FEEL THE WILD PROTECT THE WILD

Our Outdoor footwear provides a barefoot feel and confidence on any type of terrain, whether it's a mountain peak or an overgrown forest. Discover our selection of all-weather hiking boots, including the Tracker II, Magna, and the new Tracker Decon.

Unsolicited parental advice is everywhere. It’s time to stop internalising it, and be the parent you want to be. Let your kids run free.“Don’t get your clothes grubby!” they say. “Better safe than sorry” they interject. But do we want our kids to be passive partakers in the world? Or active game changers?

Everything we buy as humans has an impact on the Earth. However, it was produced, whatever it is made of the products we buy leave a footprint on both people and the planet.